Class of 2027 forms an "O" on the field of Autzen Stadium
Welcome Class of 2027

The University of Oregon begins the academic year with a new incoming class of Ducks.

Meet the Class

Who We Are

SSEM’s mission is to build a diverse, exceptional, and inclusive campus community. We are committed to providing access, affordability, and essential services that support all students to succeed as engaged, healthy, life-long learners at the University of Oregon and beyond. We aspire to serve our community with excellence, integrity, innovation, and compassion.

The Division of Student Services and Enrollment Management advances the University of Oregon's tradition of excellence by enrolling and retaining high-achieving scholars from Oregon, across the country, and around the world. We work on behalf of prospective students, current students, and their families through each phase of the enrollment process: the college search, admission, registration, financial aid and scholarship, orientation, University testing center, campus life and onward to graduation.

But we don't stop there. We care and support students while they live and learn on campus in University Housing or visit University Health Services for support with counseling or health needs. We also support community education through our Continuing and Professional Education program.

Student Life Cycle

Student Life Cycle "The Oregon O" is the ultimate symbol for learning, an unending process throughout our lives. Here we see it reflected in the student life cycle, a process without an end. Prospective students make the decision to become Oregon Ducks, go on to achieve success here, then graduate. Through their academic, career, community, and financial contributions, alumni and donors fuel the growth and development of new students. We value our alumni and encourage them to give the wheel another spin. Welcome to our circle; or as we call it The Oregon O.

  1. Prospective Students
  2. Admitted to the University of Oregon
  3. Enrolled Students
  4. Graduates of the University of Oregon
  5. University of Oregon Alumni
  6. Donors to the University of Oregon


Circular image that progresses from prospect to admitted, enrolled, graduate, alumni, and donor

Zeel Patel Named Associate Vice President for Strategic Communications and Marketing

The University of Oregon’s Division of Student Services and Enrollment Management is proud to announce that Zeel Patel has been appointment as the new Associate Vice President for Strategic Communications and Marketing. Patel is coming to Oregon from Colorado State University in Fort Collins, Colorado, where she has served as Director of Marketing and Communications in the College of Business for the past seven years.

Zeel Patel wears a red jacket over a black blouse

Zeel began her career in the private sector and progressed to leading a marketing and communications team for a multi-country region before moving into higher education at the University of Colorado and Colorado State University. During her seven-year tenure at Colorado State, Zeel impacted the visibility of the College of Business and established a high-performing marketing and communications team dedicated to amplifying the college’s “Business for a Better World” brand. Zeel and her team’s work contributed to increased enrollment and stronger brand recognition for the CSU College of Business.

“I am excited for Zeel to join our team as I believe her entrepreneurial spirit, innovative approach to marketing, and ability to build successful teams will be a terrific addition to our division.  All of us in Student Services and Enrollment Management look forward to welcoming Zeel to the University of Oregon family and to Eugene,” said Roger J. Thompson, Vice President for Student Services and Enrollment Management.  

Her colleagues at Colorado State share that Zeel is someone who has served as a dedicated leader, drives innovation, and is supportive of her team. During her tenure in the College of Business at Colorado State University, she led comprehensive marketing and communication strategies that elevated the college’s brand, increase the organization’s effectiveness, and amplified the college’s message.  She established new marketing and communications approaches for programs encompassing paid and organic tactics from lead interest to enrollment. Before bringing her talents into higher education, Patel held several leadership positions in marketing and communication at a leading engineering firm and an environmental services company.

Thompson shared that Patel’s “breadth of experience will enhance our efforts across our division.” He continued, “During Zeel’s career, she has made a significant and positive impact. We have selected a terrific leader with tremendous expertise in communication and marketing,” Thompson said. 

“I am delighted to join the SSEM team at the University of Oregon. This exceptional group has already made a tremendous impact, and I am excited to start work together to reach new heights as we engage and develop the next generation of Ducks,”  Patel said.

Associate Vice President for Student Services and Enrollment Management and Director of Admissions, Erin Hays, who chaired the search committee stated, “I am absolutely thrilled that Zeel Patel is joining our division and university. Zeel brings great talent and leadership. Throughout her career, Zeel has made a positive impact, and I anticipate she will continue to be impactful at the University of Oregon.”

Patel holds a bachelor of commerce degree from the University of Alberta and several strategic marketing and communication certificates from the Northwestern University Kellogg School of Management.

Patel will begin as the SSEM Associate Vice President for Strategic Communications on Friday, July 26.